Mobile Voice Search Is A Priority For 41% Of Retailers In 2017
In an exclusive RTP survey, retailers revealed how they are investing in mobile commerce, and more specifically voice-enabled search. Read more of the research by accessing the report to learn why:
- Nearly half devote more than 20% of their employees and budget to mobile development;
- 33% of retailers are investing in mobile-optimized search; and
- Increasing mobile purchases is the #1 business goal for mobile commerce for 78% of respondents.
Access the results of exclusive research on retailer investments in mobile technology to benchmark your own efforts and anticipate future trends.
Progressive retailers can see significant gains when they embrace personalized and triggered emails. For example, Word of Watches saw a 120% boost in revenue. However, a new survey from Magnetic and Retail TouchPoints reveals that few retailers are giving consumers the immersive and relevant email experiences customers crave.
Download Inbox Love: Investigating the State of Triggered Emails & Personalization for Retailers and Consumers and learn how to:
- Understand consumers’ cross-device email behaviors
- Adapt to shifting email trends and customer demands
- Collect and use data to deliver relevant and timely emails
- Embrace triggered emails to stand out in crowded inboxes
Download your copy to see how your email marketing stacks up.
Ever-changing shopper behavior and preferences are impacting retail industry transformation today and into the future. Prepare to exceed shopper expectations by understanding their journey. Download the Omnishopper 2017 shopper report to unlock the five drivers of consumer transformation, including:
- Increasing pre-purchase research;
- Demographic differences in technology choices;
- Loyalty to current brands;
- Changing channel value propositions;
- The growing value of experiences over things
Fill out the form to discover the five behaviors that are driving retail transformation.
What do shoppers in New York City, Los Angeles and Chicago have in common? They demand seamless shopping experiences, high-quality store service and flexible fulfillment options.
To verify and clarify new shopper trends, Retail TouchPoints and Aptos took to the streets to survey 100 shoppers in each city. The resulting report uncovers consumers’ expectations, preferences and behaviors, including:
Continue reading “Inside The Mind of the Modern Shopper”
Retail is fundamentally about traffic, conversions and margins. But what innovative strategies did the Holiday 2015 winners utilize to maintain dominance? A Look Back: Amazon’s Pricing And Assortment Trends For The Holiday 2015 Shopping Season takes you from early November through Cyber Week and unveils the top retail titans decisive victories and close calls.
Continue reading “A Look Back: Amazon’s Pricing And Assortment Trends For The Holiday 2015 Shopping Season”
As many as 72% of retailers agree that is it important that store employees possess the same or better technology and information as consumers (ranking 8,9 or 10 out of 10). To meet the challenge of this imperative, retail organizations must invest in the technology solutions that will help deliver real-time information to associates while they are interacting with customers.
Continue reading “What’s Important To Retailers In The Omni-Channel Age”
More than half (51%) of retailers and manufacturers currently have more than 11 videos in their marketing arsenal, according to new research from Retail TouchPoints. Are you keeping pace with the rise of video marketing? Download this survey report to find out.
Continue reading “The Next Phase Of Video Marketing”