Webinar Series

ccs rsp combined logos

ccs rsp combined logosTwo week-long web conference series hosted and moderated by Retail TouchPoints, focusing on a different facet of the consumer cycle each day. Last year’s conference was a huge success and we’re expecting to draw over 1,000 registrants each year per series.

Sponsorship Package includes:

  • Each session will be exclusive to one sponsor.
  • Shared lead pool. You will receive the combined leads for your session and the full registration list.
  • Logo inclusion on a banner ad on the RTP site & joint promotional page.
  • MP4 file of the webcast to host on your site and promote to your audience.
  • Opportunity to submit guest blog post on the RTP Blog.
  • Social Media Exposure — promotion through our social media channels including LinkedIn, Twitter and Facebook – #CCSeries & #RSPS16.

Investment starting at $15,000 net per series.

2016 Dates: Contact us for more details.

Webinar Series

ccs rsp combined logos

ccs rsp combined logosTwo week-long web conference series hosted and moderated by Retail TouchPoints, focusing on a different facet of the consumer cycle each day. Last year’s conference was a huge success and we’re expecting to draw over 1,000 registrants each year per series.

Sponsorship Package includes:

  • Each session will be exclusive to one sponsor.
  • Shared lead pool. You will receive the combined leads for your session and the full registration list.
  • Logo inclusion on a banner ad on the RTP site & joint promotional page.
  • MP4 file of the webcast to host on your site and promote to your audience.
  • Opportunity to submit guest blog post on the RTP Blog.
  • Social Media Exposure — promotion through our social media channels including LinkedIn, Twitter and Facebook – #CCSeries & #RSPS16.

Investment starting at $15,000 net per series.

2016 Dates: Contact us for more details.

Custom Research

RTP works in conjunction with your team to write, deploy, and tabulate a custom survey. Once the survey has reached the agreed upon number of completed responses RTP will tabulate and cross reference the data and use the information to create a custom report:

  • Write, design and promote the final report;
  • Produce a custom landing page to house the study & capture registrants;
  • You receive the contact information of those who download the report and register for webinar (see below).
  • You own the data & the final survey to utilize in other offerings

Promotion of the research consists of:

  • Dedicated e-vite(s) to RTP subscribers;
  • Banner ad on the RTP web site for two months;
  • Text ads within our weekly e-newsletter for two month period;

Investment Starting at $17,500

Add-Ons available:

  • Add a corresponding webinar for $10,000

Custom Research

RTP works in conjunction with your team to write, deploy, and tabulate a custom survey. Once the survey has reached the agreed upon number of completed responses RTP will tabulate and cross reference the data and use the information to create a custom report:

  • Write, design and promote the final report;
  • Produce a custom landing page to house the study & capture registrants;
  • You receive the contact information of those who download the report and register for webinar (see below).
  • You own the data & the final survey to utilize in other offerings

Promotion of the research consists of:

  • Dedicated e-vite(s) to RTP subscribers;
  • Banner ad on the RTP web site for two months;
  • Text ads within our weekly e-newsletter for two month period;

Investment Starting at $17,500

Add-Ons available:

  • Add a corresponding webinar for $10,000

Reports & Features

mk_special-report_thumbnail

Special Reports

mk_special-report_thumbnailSpecial Reports are custom reports — typically published in two parts — that we will be publishing each month. Our editorial team will look at the specific trend from a high-level industry perspective, conduct all of the research and interviews, and craft the final report. Since this is a special report, the sponsor can offer some insight on the direction and focus of the content. Our editors will collaborate with the sponsor(s) before the project begins. Sponsoring these reports will give your company great brand recognition and association with an important industry topic.

  • General Sponsorship: $12,500
    • Open to multiple sponsors.
    • Byline piece by an executive from your team or customer case study is included in final report.
    • Logo on cover.
    • “About us” copy included at the end of the report.
    • Copy of report and rights to use the content in follow-up campaigns and/or outreach.
    • The final report will be featured in our weekly newsletter and will be supplemented with a comprehensive promotional program for two months.
    • Sponsors will receive contact information of those who download the asset.
    • Add-Ons (first-come, first-served):
      • Byline
      • Case Study
      • Q&A
      • Infographic
      • Checklist
  • Exclusive Sponsor of the Report: $20,000

Topics include (but not limited to):

  • January: Technology Preview
  • February: Pricing Regroup: Learnings From Holiday Strategies
  • March: Embracing The Mobile-Enabled Workforce
  • April: Embedding Social Analytics Into The BI Mix
  • May: Optimizing Personalization
  • June: Top Stories Of 2016: Mid-Year Update
  • July: Rethinking Loyalty In The New Era Of  Retail
  • August: Designing The  Store Of The Future
  • September: Beacons: Shining Bright Or Fading Light?
  • October: Retail Payment Update: EMV Impact 1 Year Later
  • November: Innovation Lab Update: Success Stories
  • December: SMB Report

 

Survey Reports

In 2016 we will be conducting three industry benchmark surveys. The RTP editors will develop the overall angle and direction for the survey and the questions. Sponsoring these reports will give your company great brand recognition, and will help position you as an industry thought leader eager to shed light on a prominent industry topic or trend.

  • General Sponsorship: $12,500
    • Open to multiple sponsors.
    • Byline piece by an executive from your team or customer case study is included in final survey report. This article will be a 200-300 word sidebar in the survey report.
    • Logo on the cover of the report.
    • “About us” copy included at the end of the survey report.
    • Copy of report and rights to use the content in follow-up campaigns and/or outreach.
    • The final report will be featured in our weekly newsletter and will be supplemented with a comprehensive promotional program for two months.
    • Sponsors will receive contact information of those who download the asset.
  • Exclusive Sponsor of the Survey Report: $25,000

Survey Report Sponsorship Roster For 2016:

  • April: Social Commerce: Do You Have A Competitive Edge?
  • August: 2016 Store Operations Survey
  • October: 2016 Omnichannel Survey

 

Feature Articles

Featured Articles are editorial articles that we will be publishing each month. The RTP editors will write these articles from a high-level, industry perspective, and will conduct all of the research and interviews, and complete the final piece. Since this is an editorial feature, sponsors will not be able to provide any guidance or direction on the content. Sponsoring these reports will give your company great brand recognition within the article and association with this important industry topic.

Featured Article Roster for 2016:

  • January: Outlook Guide (no sponsor)
  • February: Fulfillment Comes Full Circle: How To Choose The Right Partners
  • March: 2016 Social Media Maven Awards
  • April: Incorporating Community Into Content Marketing
  • May: 2016 Innovator Awards
  • June: How Retailers Can Embrace IoT And The Connected Home
  • July: Embracing Retailer-Supplier Collaboration In A  Direct-To-Consumer World
  • August: How To Assess The Success Of Pop-Up Stores
  • September: Embracing The Service Economy
  • October: 2016 Store Operations Superstars Awards
  • November: Subscription Retail Update
  • December: Top Stories of 2016 (no sponsor)

Exclusive Sponsorship: $7,500

  • Content is all online, no PDF or graphical layout provided.
  • In-article ad provided and published with the feature.
  • Promotional campaign includes featured article in the newsletter, on website and social media.

 

Custom Projects

We can customize a survey or special report just for you!

In a recent B2B Buyer Study, third-party content and research ranked at the top of the list of resources buyers utilize when researching a new solution. With our editorial sponsorships you get the best of both worlds — it’s also a great way to bring in partners.

Please let us know if you have any questions, or if you would like to see some examples of the content we published in 2015 and 2016.

Reports & Features

mk_special-report_thumbnail

Special Reports

mk_special-report_thumbnailSpecial Reports are custom reports — typically published in two parts — that we will be publishing each month. Our editorial team will look at the specific trend from a high-level industry perspective, conduct all of the research and interviews, and craft the final report. Since this is a special report, the sponsor can offer some insight on the direction and focus of the content. Our editors will collaborate with the sponsor(s) before the project begins. Sponsoring these reports will give your company great brand recognition and association with an important industry topic.

  • General Sponsorship: $12,500
    • Open to multiple sponsors.
    • Byline piece by an executive from your team or customer case study is included in final report.
    • Logo on cover.
    • “About us” copy included at the end of the report.
    • Copy of report and rights to use the content in follow-up campaigns and/or outreach.
    • The final report will be featured in our weekly newsletter and will be supplemented with a comprehensive promotional program for two months.
    • Sponsors will receive contact information of those who download the asset.
    • Add-Ons (first-come, first-served):
      • Byline
      • Case Study
      • Q&A
      • Infographic
      • Checklist
  • Exclusive Sponsor of the Report: $20,000

Topics include (but not limited to):

  • January: Technology Preview
  • February: Pricing Regroup: Learnings From Holiday Strategies
  • March: Embracing The Mobile-Enabled Workforce
  • April: Embedding Social Analytics Into The BI Mix
  • May: Optimizing Personalization
  • June: Top Stories Of 2016: Mid-Year Update
  • July: Rethinking Loyalty In The New Era Of  Retail
  • August: Designing The  Store Of The Future
  • September: Beacons: Shining Bright Or Fading Light?
  • October: Retail Payment Update: EMV Impact 1 Year Later
  • November: Innovation Lab Update: Success Stories
  • December: SMB Report

 

Survey Reports

In 2016 we will be conducting three industry benchmark surveys. The RTP editors will develop the overall angle and direction for the survey and the questions. Sponsoring these reports will give your company great brand recognition, and will help position you as an industry thought leader eager to shed light on a prominent industry topic or trend.

  • General Sponsorship: $12,500
    • Open to multiple sponsors.
    • Byline piece by an executive from your team or customer case study is included in final survey report. This article will be a 200-300 word sidebar in the survey report.
    • Logo on the cover of the report.
    • “About us” copy included at the end of the survey report.
    • Copy of report and rights to use the content in follow-up campaigns and/or outreach.
    • The final report will be featured in our weekly newsletter and will be supplemented with a comprehensive promotional program for two months.
    • Sponsors will receive contact information of those who download the asset.
  • Exclusive Sponsor of the Survey Report: $25,000

Survey Report Sponsorship Roster For 2016:

  • April: Social Commerce: Do You Have A Competitive Edge?
  • August: 2016 Store Operations Survey
  • October: 2016 Omnichannel Survey

 

Feature Articles

Featured Articles are editorial articles that we will be publishing each month. The RTP editors will write these articles from a high-level, industry perspective, and will conduct all of the research and interviews, and complete the final piece. Since this is an editorial feature, sponsors will not be able to provide any guidance or direction on the content. Sponsoring these reports will give your company great brand recognition within the article and association with this important industry topic.

Featured Article Roster for 2016:

  • January: Outlook Guide (no sponsor)
  • February: Fulfillment Comes Full Circle: How To Choose The Right Partners
  • March: 2016 Social Media Maven Awards
  • April: Incorporating Community Into Content Marketing
  • May: 2016 Innovator Awards
  • June: How Retailers Can Embrace IoT And The Connected Home
  • July: Embracing Retailer-Supplier Collaboration In A  Direct-To-Consumer World
  • August: How To Assess The Success Of Pop-Up Stores
  • September: Embracing The Service Economy
  • October: 2016 Store Operations Superstars Awards
  • November: Subscription Retail Update
  • December: Top Stories of 2016 (no sponsor)

Exclusive Sponsorship: $7,500

  • Content is all online, no PDF or graphical layout provided.
  • In-article ad provided and published with the feature.
  • Promotional campaign includes featured article in the newsletter, on website and social media.

 

Custom Projects

We can customize a survey or special report just for you!

In a recent B2B Buyer Study, third-party content and research ranked at the top of the list of resources buyers utilize when researching a new solution. With our editorial sponsorships you get the best of both worlds — it’s also a great way to bring in partners.

Please let us know if you have any questions, or if you would like to see some examples of the content we published in 2015 and 2016.

Newsletter Sponsorship

rtp newsletter sponsor

rtp newsletter sponsorWith over 20,000 impressions each month, the Retail TouchPoints newsletter offers you an opportunity to put your brand or solution in front of top retailers on a weekly basis. Newsletter sponsorships include:

  • Company Badge (logo) — This badge located below the feature story of the newsletter promotes that your company is this week’s sole newsletter sponsor. Company logo can hyperlink to a URL of choice.
  • Banner Ad (284 x 135) — Located next to the company badge, you will receive a banner ad to promote your company/solution of choice, giving your brand multiple points of engagement.

Investment Starting at $8,000 per month

Newsletter Sponsorship

rtp newsletter sponsor

rtp newsletter sponsorWith over 20,000 impressions each month, the Retail TouchPoints newsletter offers you an opportunity to put your brand or solution in front of top retailers on a weekly basis. Newsletter sponsorships include:

  • Company Badge (logo) — This badge located below the feature story of the newsletter promotes that your company is this week’s sole newsletter sponsor. Company logo can hyperlink to a URL of choice.
  • Banner Ad (284 x 135) — Located next to the company badge, you will receive a banner ad to promote your company/solution of choice, giving your brand multiple points of engagement.

Investment Starting at $8,000 per month

G3 Brands

G3 Communications is a B2B firm specializing in e-media and custom content solutions. Over the past eight years, we have used our knowledge of content marketing, as well as our extensive publishing background to establish an expertise in custom content strategy and development. Since our inception, we have generated hundreds of E-books, white papers, webinars, case studies, executive briefs and other forms of custom content for leading companies to address their respective industries and buyers.

Our client engagements vary from a single piece of focused content, to quarterly or yearly integrated campaigns with multiple assets and lead generation.

In addition to content, we have leveraged our brands to host both digital and live events through the year, giving our clients yet another outlet to reach their prospective clients.

Meet Our Brands:

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TYPE: Online Publication, Weekly Newsletter/p>

REACH: 34,000 Line of Business Retail Professionals

WEBSITE: www.retailtouchpoints.com

OVERVIEW: Retail TouchPoints (RTP) is the go-to source for coverage of all aspects of the retail industry. Feature articles reveal top tactics and success stories from industry leading retail innovators. RTP’s niche is a focus on the customer-facing touch points of retail strategy, which helps merchants deliver the best cross-channel customer service to current and future shoppers.

SERVICES OFFERED: Traditional advertising opportunities; content creation; multi-media tools; lead generation; special reports and research sponsorships; web-based and live event sponsorship opportunities.

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TYPE: Online Publication, Weekly Newsletter

REACH: 28,000 B2B Marketing Professionals

WEBSITE: www.demandgenreport.com

OVERVIEW: DemandGen Report (DGR) is a targeted e-media publication spotlighting the strategies and solutions that help Business-to- Business (B2B) companies better align sales, marketing and disparate teams to support growth and drive revenue. DGR content is exclusively focused on how B2B organizations are utilizing marketing automation, sales enablement, content and CRM-integrated tools and tactics to drive growth and significantly impact the bottom line.

SERVICES OFFERED: Traditional advertising opportunities; content creation; multi-media tools; lead generation; special reports and research sponsorships; web-based and live event sponsorship opportunities.

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TYPE: Online Publication, Monthly Newsletter

REACH: 23,000 Channel Marketing and Sales Professionals

WEBSITE: www.channelmarketerreport.com

OVERVIEW: Channel Marketer Report (CMR) is a targeted e-media publication covering the latest solutions, trends and strategies to help vendors optimize their marketing, both to and through their partner networks. CMR covers the latest news and research on channel sales operations within all verticals and sectors. The online publication unveils the latest technologies and platforms that address the needs of vendors, partners and resellers alike as they work to increase ROI and partnerships in a world constantly being introduced to new products and solutions.

SERVICES OFFERED: Traditional advertising opportunities; content creation; multi-media tools; lead generation; special reports and research sponsorships; web-based and live event sponsorship opportunities.

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TYPE: Custom Content and Lead Generation B2B Agency

WEBSITE: www.content4demand.com

OVERVIEW: Content4Demand is a division of G3 Communications, a B2B firm specializing in e-media & custom content solutions. With an expertise in publishing content across traditional and emerging channels, we specialize in working with our clients to develop digitally based content that is on point with your messaging and optimized to drive leads and thought leadership.

SERVICES OFFERED: Content audits; content mapping; content creation; multi-media Tools; lead generation; consulting services.

G3 Brands

G3 Communications is a B2B firm specializing in e-media and custom content solutions. Over the past eight years, we have used our knowledge of content marketing, as well as our extensive publishing background to establish an expertise in custom content strategy and development. Since our inception, we have generated hundreds of E-books, white papers, webinars, case studies, executive briefs and other forms of custom content for leading companies to address their respective industries and buyers.

Our client engagements vary from a single piece of focused content, to quarterly or yearly integrated campaigns with multiple assets and lead generation.

In addition to content, we have leveraged our brands to host both digital and live events through the year, giving our clients yet another outlet to reach their prospective clients.

Meet Our Brands:

mk_wp_thumbnail

TYPE: Online Publication, Weekly Newsletter/p>

REACH: 34,000 Line of Business Retail Professionals

WEBSITE: www.retailtouchpoints.com

OVERVIEW: Retail TouchPoints (RTP) is the go-to source for coverage of all aspects of the retail industry. Feature articles reveal top tactics and success stories from industry leading retail innovators. RTP’s niche is a focus on the customer-facing touch points of retail strategy, which helps merchants deliver the best cross-channel customer service to current and future shoppers.

SERVICES OFFERED: Traditional advertising opportunities; content creation; multi-media tools; lead generation; special reports and research sponsorships; web-based and live event sponsorship opportunities.

mk_wp_thumbnail

TYPE: Online Publication, Weekly Newsletter

REACH: 28,000 B2B Marketing Professionals

WEBSITE: www.demandgenreport.com

OVERVIEW: DemandGen Report (DGR) is a targeted e-media publication spotlighting the strategies and solutions that help Business-to- Business (B2B) companies better align sales, marketing and disparate teams to support growth and drive revenue. DGR content is exclusively focused on how B2B organizations are utilizing marketing automation, sales enablement, content and CRM-integrated tools and tactics to drive growth and significantly impact the bottom line.

SERVICES OFFERED: Traditional advertising opportunities; content creation; multi-media tools; lead generation; special reports and research sponsorships; web-based and live event sponsorship opportunities.

mk_wp_thumbnail

TYPE: Online Publication, Monthly Newsletter

REACH: 23,000 Channel Marketing and Sales Professionals

WEBSITE: www.channelmarketerreport.com

OVERVIEW: Channel Marketer Report (CMR) is a targeted e-media publication covering the latest solutions, trends and strategies to help vendors optimize their marketing, both to and through their partner networks. CMR covers the latest news and research on channel sales operations within all verticals and sectors. The online publication unveils the latest technologies and platforms that address the needs of vendors, partners and resellers alike as they work to increase ROI and partnerships in a world constantly being introduced to new products and solutions.

SERVICES OFFERED: Traditional advertising opportunities; content creation; multi-media tools; lead generation; special reports and research sponsorships; web-based and live event sponsorship opportunities.

mk_wp_thumbnail

TYPE: Custom Content and Lead Generation B2B Agency

WEBSITE: www.content4demand.com

OVERVIEW: Content4Demand is a division of G3 Communications, a B2B firm specializing in e-media & custom content solutions. With an expertise in publishing content across traditional and emerging channels, we specialize in working with our clients to develop digitally based content that is on point with your messaging and optimized to drive leads and thought leadership.

SERVICES OFFERED: Content audits; content mapping; content creation; multi-media Tools; lead generation; consulting services.