Cloud Update: Winning Retail Strategies

Cloudcomputing

CloudcomputingRetailers say that scalability, flexibility, reduced costs, greater uptime and premium brand experiences are just some of the benefits raining down from their cloud implementations. Hanover Direct, Philz Coffee and ECCO USA are among the many merchants now leveraging the cloud to achieve winning retail strategies.

New research from IDC indicated that 73.2% of retailers expect to utilize cloud services by 2018. Those retailers anticipate usage to span public, private, in-house and outsourced solutions, and in varying degrees.

Continue reading “Cloud Update: Winning Retail Strategies”

Cloud Update: Winning Retail Strategies

Cloudcomputing

CloudcomputingRetailers say that scalability, flexibility, reduced costs, greater uptime and premium brand experiences are just some of the benefits raining down from their cloud implementations. Hanover Direct, Philz Coffee and ECCO USA are among the many merchants now leveraging the cloud to achieve winning retail strategies.

New research from IDC indicated that 73.2% of retailers expect to utilize cloud services by 2018. Those retailers anticipate usage to span public, private, in-house and outsourced solutions, and in varying degrees.

Continue reading “Cloud Update: Winning Retail Strategies”

B2B E-Commerce Is Shifting Toward Mobile

Research_piece

Research_pieceUp to 75% of B2B companies will offer mobile commerce over the next 12 months, according to a fall 2013 e-Commerce report released by Intershop. The survey uncovered a transformation occurring in the B2B commerce world that is influenced by both customer demand and B2C trends.

As many as 81% of the 400 companies surveyed for the Intershop 2012 E-Commerce Report said customer demand and expectations were the most important drivers of change in B2B commerce strategies. The second-most important driver was the development of new technology (74%), because it “helps open up sales possibilities that didn’t exist before,” according to survey respondents.  The survey was conducted in April and May 2013 by Vanson Bourne, a technology-focused market research company.

Continue reading “B2B E-Commerce Is Shifting Toward Mobile”

B2B E-Commerce Is Shifting Toward Mobile

Research_piece

Research_pieceUp to 75% of B2B companies will offer mobile commerce over the next 12 months, according to a fall 2013 e-Commerce report released by Intershop. The survey uncovered a transformation occurring in the B2B commerce world that is influenced by both customer demand and B2C trends.

As many as 81% of the 400 companies surveyed for the Intershop 2012 E-Commerce Report said customer demand and expectations were the most important drivers of change in B2B commerce strategies. The second-most important driver was the development of new technology (74%), because it “helps open up sales possibilities that didn’t exist before,” according to survey respondents.  The survey was conducted in April and May 2013 by Vanson Bourne, a technology-focused market research company.

Continue reading “B2B E-Commerce Is Shifting Toward Mobile”

Strengthening Brand Loyalty With Self-Service Technology

TomOffut

TomOffutSelf-service technology continues to grow across a wide variety of retail markets. Many businesses, such as grocery stores and airlines, are using self-service kiosks to increase employee productivity and efficiency, improve sales, and enhance the overall customer experience. With self-service technology, customers do not have to wait for employees to assist them with certain tasks and they can expect the same level of quality service every time at any location, guaranteeing a more consistent in-store experience.

This proven self-service value proposition is extending into retail print and office supply stores, as well as  hotels, libraries, college campuses, and government offices, just to name a few. It can be expected that self-service print and copy technology will also continue to expand where customers and small businesses are looking for ways to easily access and print files from mobile devices, USB drives or cloud storage accounts. Driving this movement is the exponential growth of digital and mobile technology, as well as the increased use of cloud storage accounts. Consumers are consistently moving more documents and photos to the cloud and desire the capability to print their content when needed, providing a new business opportunity for retailers to offer a self-service printing solution to cater to this trend.

Continue reading “Strengthening Brand Loyalty With Self-Service Technology”

Strengthening Brand Loyalty With Self-Service Technology

TomOffut

TomOffutSelf-service technology continues to grow across a wide variety of retail markets. Many businesses, such as grocery stores and airlines, are using self-service kiosks to increase employee productivity and efficiency, improve sales, and enhance the overall customer experience. With self-service technology, customers do not have to wait for employees to assist them with certain tasks and they can expect the same level of quality service every time at any location, guaranteeing a more consistent in-store experience.

This proven self-service value proposition is extending into retail print and office supply stores, as well as  hotels, libraries, college campuses, and government offices, just to name a few. It can be expected that self-service print and copy technology will also continue to expand where customers and small businesses are looking for ways to easily access and print files from mobile devices, USB drives or cloud storage accounts. Driving this movement is the exponential growth of digital and mobile technology, as well as the increased use of cloud storage accounts. Consumers are consistently moving more documents and photos to the cloud and desire the capability to print their content when needed, providing a new business opportunity for retailers to offer a self-service printing solution to cater to this trend.

Continue reading “Strengthening Brand Loyalty With Self-Service Technology”

Manthan Systems Personalizes Promotions With ARC TargetOne

Screen_Shot_2013-09-26_at_9.39.47_AM

Screen_Shot_2013-09-26_at_9.39.47_AMRetailers are challenged to effectively deliver relevant content to shoppers across all touch points. By implementing a reliable platform to understand the context of consumer activities and purchasing decisions, merchants can begin to deliver relevant and compelling offers,. 

To help retailers achieve these goals, Manthan Systems, a retail business intelligence and analytics solutions provider, recently introduced ARC TargetOne. The solution was created to improve retailers’ ability to personalize the customer experience and execute targeted offers and promotions in real time.

A cloud-based platform, ARC TargetOne is designed to provide retailers with real-time access to customer behaviors, in order to better understand campaign and communication effectiveness. The platform monitors customer interactions at in-store POS systems, as well as e-Commerce transactions, email click-through rates and social media activity. All data is collected and integrated into a single platform.

Continue reading “Manthan Systems Personalizes Promotions With ARC TargetOne”

Manthan Systems Personalizes Promotions With ARC TargetOne

Screen_Shot_2013-09-26_at_9.39.47_AM

Screen_Shot_2013-09-26_at_9.39.47_AMRetailers are challenged to effectively deliver relevant content to shoppers across all touch points. By implementing a reliable platform to understand the context of consumer activities and purchasing decisions, merchants can begin to deliver relevant and compelling offers,. 

To help retailers achieve these goals, Manthan Systems, a retail business intelligence and analytics solutions provider, recently introduced ARC TargetOne. The solution was created to improve retailers’ ability to personalize the customer experience and execute targeted offers and promotions in real time.

A cloud-based platform, ARC TargetOne is designed to provide retailers with real-time access to customer behaviors, in order to better understand campaign and communication effectiveness. The platform monitors customer interactions at in-store POS systems, as well as e-Commerce transactions, email click-through rates and social media activity. All data is collected and integrated into a single platform.

Continue reading “Manthan Systems Personalizes Promotions With ARC TargetOne”

Premium Packaging Can Help Deliver Repeat Sales For eTailers

Dotcom_Distribution_image

Dotcom_Distribution_image
Online retailers can enhance customer loyalty, repurchase rates and marketing efforts by replacing just one customer experience dynamic: the conventional brown shipping box. 

Using unique, gift-like boxes or bags extends the brand experience to customers’ front doors, and “greatly contributed to our rapid growth [of about 45%] month over month during 2012,” said Morgan Hermand-Waiche, Founder and CEO of Adore Me.

Continue reading “Premium Packaging Can Help Deliver Repeat Sales For eTailers”

Premium Packaging Can Help Deliver Repeat Sales For eTailers

Dotcom_Distribution_image

Dotcom_Distribution_image
Online retailers can enhance customer loyalty, repurchase rates and marketing efforts by replacing just one customer experience dynamic: the conventional brown shipping box. 

Using unique, gift-like boxes or bags extends the brand experience to customers’ front doors, and “greatly contributed to our rapid growth [of about 45%] month over month during 2012,” said Morgan Hermand-Waiche, Founder and CEO of Adore Me.

Continue reading “Premium Packaging Can Help Deliver Repeat Sales For eTailers”